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The Hijacked Hashtag: The Constitutive Features of Abortion Stigma in the #ShoutYourAbortion Twitter Campaign

Author(s): Kami Kosenko, Emily Winderman, Abigail Pugh

In: International Journal of Communication, Vol 13, 2019, pp. 1-21

Although originally intended to de-stigmatise abortion, the #ShoutYourAbortion Twitter campaign was hijacked by anti-abortionists who linked the hashtag to hundreds of stigmatising anti-abortion messages. Using a Twitter Search API, the authors collected these messages (1,990 tweets) to identify the discursive features of abortion stigma.